ARTICLEUnderstanding Sentiment Analysis: What It Is & Why It’s Used

Covers: application of Sentiment Analysis
Questions this item adddesses:
  • What are some more business applications of sentiment analysis?
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URL: https://www.brandwatch.com/blog/understanding-sentiment-analysis/
Author(s) / creator(s) / reference(s)
Kristian Bannister
Shortlist
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Overview of Sentiment Analysis

Yan NusinovichTotal time needed: ~30 minutes
Learning Objectives
Provide an introduction to sentiment analysis.
Potential Use Cases
Introduce sentiment analysis to newcomers to natural language processing and text classification.
Target Audience
BEGINNERNewcomers to natural language processing and text classification.
Go through the following annotated items in order:
VIDEO 1. Text Classification Explained | Sentiment Analysis Example | Deep Learning Applications | Edureka
  • What is text classification and sentiment analysis?
3 minutes
ARTICLE 2. Sentiment Analysis Explained
  • What is the difference between rule-based and machine-learning-based sentiment analysis?
10 minutes
ARTICLE 3. Sentiment Analysis: A Definitive Guide
  • What is sentiment analysis and what are some applications of it?
20 minutes
ARTICLE 4. Sentiment Analysis: Concept, Analysis and Applications
  • What are some example business applications of sentiment analysis?
7 minutes
ARTICLE 5. Understanding Sentiment Analysis: What It Is & Why It’s Used
  • What are some more business applications of sentiment analysis?
10 minutes

Concepts Convered